Job Description

 

WE ARE NATIONALLY RANKED
BASIS Curriculum Schools have been consistently ranked among the best schools in the United States. It is a reflection of the quality of the BASIS Curriculum, dedication of our expert educators, and hard work of incredible students. Our schools offer students an education that prepares them according to the highest, most rigorous international standards.

The top five high schools in the United States are BASIS Curriculum Schools, as are six of the nation’s top eight, and seven of America’s top fourteen, according to U.S. News & World Report’s annual rankings.

The Graphic Designer/Social Media Specialist will be responsible for creating compelling social media content and visuals, scheduling, and managing multiple social media. This role will develop creative solutions for the promotion of the BASIS.ed brand, program, and events through various marketing avenues. They will develop various forms of print collateral (brochures fliers, posters, direct mail packages, etc.), advertising (print ads), apparel, digital collateral, and promotional items.

Social Media Guru

  • Create a monthly social media calendar and campaigns for Facebook, Instagram, and Twitter to support the enrollment efforts of BASIS Texas Charter Schools.
  • Write, create, and publish compelling social media posts.
  • Source and/or design compelling visuals to support content creation.
  • Create and execute social media content strategies and support placement of social media ads.
  • Use social media monitoring expertise to analyze trends and identify potential issues.
  • Manage and monitor multiple social media sites for reach and user engagement.
  • Monitor KPIs on paid social campaigns.
  • Create monthly performance reports.

Graphic Design

  • Develop the layout and production design for all marketing collateral material requested by BASIS.ed clients
  • Produce creative and stunning visual marketing collateral
  • Work on multiple projects at one time and remain flexible through multiple revisions while keeping keen attention to detail
  • Manage all aspects of complex design projects and synthesize direction from many individuals
  • Determine size and arrangement of illustrative material and copy and select appropriate style and size of type adhering to BASIS.ed brand and print standards
  • Meet with internal client marketing team to get final approval for designs
  • Prepares notes and instructions for print production which may include color specification, folds, bleeds, and other print production instructions
  • Meet with client to present design concept ideas, as needed
  • Perform administrative duties including deadline management, proper organization and archiving of files, completing job logs and following paperwork process accurately
  • Demonstrate skills in art direction, typography, layout, composition, color theory, information design, and knowledge of printing processes
  • Stay current with design trends and emerging design practices, including knowledge of media production, communication, dissemination techniques and methods, and alternative ways to inform and entertain via written, oral, and visual media
  • Other duties as assigned

Qualifications

  • Experience working with social media management tools such as Agora Pulse, Loomly, Social Pilot, Sprout Social, Sendable, Canva, etc.
  • Minimum 2 years experience with social media creation and management.
  • Hands-on experience with digital marketing tools and best practices.
  • Strong skills in Adobe Creative Suite applications, including Photoshop, Illustrator and InDesign.
  • Video editing experience is a plus.
  • Bachelor's degree in marketing, social media, graphic design, business data analytics, or other related areas.
  • Proficient knowledge of Microsoft Outlook, Word, Excel, and PowerPoint.
  • Work successfully as a team player under pressure by exhibiting positive responses to tight deadlines, constant change, and shifting priorities
  • Demonstrate strong analytical, strategic, and problem-solving skills
  • Professional portfolio a must

Benefits and Salary:

  • Salary for this position is competitive and dependent on education and experience
  • BASIS.ed offers a comprehensive benefits package, including but not limited to:
    • Employer paid medical and dental insurance
    • Vision insurance
    • PTO
    • Ability to add dependents
    • 401K with partial match that grows over time

Other Details: 

This position is located in our BASIS.ed Texas Central Office, which is headquartered in Scottsdale, Arizona. 

Reasonable Accommodations Statement
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential.

Notice of Non-Discrimination: In accordance with Title VI of the Civil Rights Act of 1964, Title IX of the Education Amendments of 1972, Section 504 of the Rehabilitation Act of 1973, the Age Discrimination Act of 1975, Title II of the Americans with Disabilities Act of 1990, the Boy Scouts of America Equal Access Act and applicable state law, BASIS* does not discriminate on the basis of actual or perceived race, color, religion, national origin, sex, age, disability, gender identity or expression, or any other classification protected by law in any of its business activities, including its educational programs and activities which comply fully with the requirements of state and federal law and Title IX. The following person has been designated to handle inquiries regarding BASIS’ non-discrimination policies: Beverly Traver, Compliance and Equity Investigator, BASIS Educational Group, LLC., 7975 N. Hayden Rd, Scottsdale, AZ 85258, (480) 289-2088.

*As used in this policy, the term "BASIS" refers to: BASIS Educational Group, LLC, BASIS Charter Schools, Inc., BTX Schools, Inc., BDC, A Public School, Inc., BBR Schools, Inc., and all affiliated entities.

 

Application Instructions

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